CHAPTER I:
Pas de deux
The space becomes music

Milan, Via Montebello 30. The door opens on a dreamy atmosphere. The light of the Chandelier is sweet. “Illogica Allegria”. Indescribable joy. I immediately felt like I was dancing without moving. Shapes emerge from the light as a body language. She dances with the space and she is as delicate as the surfaces that she gently touches with her body. A pas-de-deux with the ambience, conceived with the purpose of unveiling emotions. An harmonious and seductive invitation to abandon oneself to the current of memory and senses.

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CHAPTER II:
Tattoo is the most serious game you can play

Posh Petrol. Thin Air. Two blues. Two shades. Two intensities. The walls highlight the stylistic avant-garde of “Les Fleurs du Mal” Capsule Collection in a theatrical revival. His name is Gian Maurizio Fercioni. A man of the world. A nonchalant allure, 70s Anglo-Saxon look. One of the first Art Director and costume designer at La Scala Opera Theatre in Milano and for the most important Opera Theatres of Europe. And a tattoo legend. Theater and tattoo, two passions, two worlds that fit. Two worlds that are inspiration for GIOPAGANI, as we find references in wallpaper design and marble inlay surfaces. Signs that leave a memory. On your skin and inside your private space.

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CHAPTER III:
The ritual

Senza Fine Capsule Collection. Refined colours and a subtle but piercing modernity. A philosophy embodied by a wide-ranging vocabulary of colour, energy and impetuosity sending vibes of what seems a Gong Fu Cha, the Chinese tea ceremony. Silk kimono and an attitude that becomes gratitude. “We drink tea to forget the noise of the world.” A recognized art, just like painting, poetry and music, that goes beyond conventions and gives power to the gentlest gestures.

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CHAPTER IV:
Milano, 6pm - Suite GIOPAGANI

3 minutes to the catwalk. The surprise of finding her in a Millennial Pink suite. Marble inlays, houndstooth patterns. The Pink gives her a kind of ironic prettiness, or post-prettiness. It’s a way to be pretty while retaining her intellectual detachment. It’s a wish that prettiness could be de-problematised. She is dazzling. Aware of herself and what she is going to accomplish. A new diva is born. The rays of the sun illuminate the precious embroidery of her dress. The scene seems disproportionate to me. She and her dream look so great.

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